Profitability

What Makes Leadership Training Work

    When discussing leadership training with top executives I sometimes hear the words “Leadership training does not work.” Of course I asked them why. The answer I most often get does not surprise me. They tell me about many different leadership training courses and seminars they had attended. Literally 10’s of thousands of dollars …

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More Sales? Not Necessarily

    REVENUE (SALES) IS ONLY A BENCHMARK AND IS NOT DIRECTLY RELATED TO GROWTH OF YOUR BUSINESS…OR IT’S SUCCESS.  Pretty profound words that run against everything we have been told in every business development, marketing, sales or anything else program.  Sell more to make more.  Marketing will increase your sales so you can make …

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SMALL BUSINESS SUCCESS DEPENDS ON YOU, THE OWNER

  What is Small Business in America?  By some definition it is companies of less than 100 employees.  By others it is less than 500 employees.  Some include home based businesses, some do not.  For simplicity we will focus on companies of less than 100 employees and exclude home based business.  There are 8.1 Million Small …

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Leadership and the Entrepreneur

      Some people would suggest that entrepreneurial leadership in business and in startup business is all about forced ranking assessments, management by walking around, pay for performance and so forth.  While each of these have value they don’t address the skills needed for an entrepreneur or an entrepreneurial company. Leadership in business is …

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Are You Advertising, Marketing or Don’t You Know

  Many people confuse marketing and advertising, even those who perform these tasks for businesses.  It is important that as a business owner you understand the difference.  Both of these activities can help your business, however, using them interchangeably could harm your business. Let’s define the two first: Advertising – this is a paid promotion of …

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